diff --git a/espanso/src/cli/service/mod.rs b/espanso/src/cli/service/mod.rs
index 4c8b567..27d0b93 100644
--- a/espanso/src/cli/service/mod.rs
+++ b/espanso/src/cli/service/mod.rs
@@ -30,6 +30,11 @@ mod unix;
 #[cfg(not(target_os = "windows"))]
 use unix::*;
 
+#[cfg(target_os = "windows")]
+mod win;
+#[cfg(target_os = "windows")]
+use win::*;
+
 mod stop;
 
 pub fn new() -> CliModule {
@@ -47,6 +52,7 @@ pub fn new() -> CliModule {
 fn service_main(args: CliModuleArgs) -> i32 {
   let paths = args.paths.expect("missing paths argument");
   let cli_args = args.cli_args.expect("missing cli_args");
+  #[allow(unused_variables)]
   let paths_overrides = args.paths_overrides.expect("missing paths_overrides");
 
   if cli_args.subcommand_matches("register").is_some() {
diff --git a/espanso/src/cli/service/win.rs b/espanso/src/cli/service/win.rs
new file mode 100644
index 0000000..d2f7faa
--- /dev/null
+++ b/espanso/src/cli/service/win.rs
@@ -0,0 +1,161 @@
+/*
+ * This file is part of espanso.
+ *
+ * Copyright (C) 2019-2021 Federico Terzi
+ *
+ * espanso is free software: you can redistribute it and/or modify
+ * it under the terms of the GNU General Public License as published by
+ * the Free Software Foundation, either version 3 of the License, or
+ * (at your option) any later version.
+ *
+ * espanso is distributed in the hope that it will be useful,
+ * but WITHOUT ANY WARRANTY; without even the implied warranty of
+ * MERCHANTABILITY or FITNESS FOR A PARTICULAR PURPOSE.  See the
+ * GNU General Public License for more details.
+ *
+ * You should have received a copy of the GNU General Public License
+ * along with espanso.  If not, see <https://www.gnu.org/licenses/>.
+ */
+
+use anyhow::Result;
+use std::path::{Path, PathBuf};
+use std::process::Command;
+use std::{fs::create_dir_all};
+use thiserror::Error;
+use std::os::windows::process::CommandExt;
+
+use crate::{error_eprintln, warn_eprintln};
+
+pub fn register() -> Result<()> {
+  let current_path = std::env::current_exe().expect("unable to get exec path");
+
+  let shortcut_path = get_startup_shortcut_file()?;
+  
+  create_shortcut_target_file(&shortcut_path, &current_path, "launcher")
+}
+
+pub fn unregister() -> Result<()> {
+  let shortcut_path = get_startup_shortcut_file()?;
+  if !shortcut_path.is_file() {
+    error_eprintln!("could not unregister espanso, as it's not registered");
+    return Err(UnregisterError::EntryNotFound.into());
+  }
+  
+  std::fs::remove_file(shortcut_path)?;
+
+  Ok(())
+}
+
+#[derive(Error, Debug)]
+pub enum UnregisterError {
+  #[error("entry not found")]
+  EntryNotFound,
+}
+
+pub fn is_registered() -> bool {
+  match get_startup_shortcut_file() {
+    Ok(shortcut_path) => {
+      if !shortcut_path.is_file() {
+        return false;
+      }
+
+      match get_shortcut_target_file(&shortcut_path) {
+        Ok(target_path) => {
+          // Check if the target file is the same as the current binary
+          let current_path = std::env::current_exe().expect("unable to get exec path");
+
+          if current_path != target_path {
+            warn_eprintln!("WARNING: Espanso is already registered as a service, but it points to another executable,");
+            warn_eprintln!("which can create some inconsistencies.");
+            warn_eprintln!("To fix the problem, unregister and register espanso again with these commands:");
+            warn_eprintln!("");
+            warn_eprintln!("   espanso service unregister");
+            warn_eprintln!("   espanso service register");
+            warn_eprintln!("");
+          }
+          
+          true
+        },
+        Err(err) => {
+          error_eprintln!("unable to determine shortcut target path: {}", err);
+          false
+        },
+      }
+    }
+    Err(err) => {
+      error_eprintln!("could not locate shortcut file: {}", err);
+      false
+    }
+  }
+}
+
+pub fn start_service() -> Result<()> {
+  let current_path = std::env::current_exe().expect("unable to get exec path");
+
+  Command::new(current_path)
+    .args(&["launcher"])
+    .creation_flags(0x08000008) // CREATE_NO_WINDOW + DETACHED_PROCESS
+    .spawn()?;
+
+  Ok(())
+}
+
+fn get_startup_dir() -> Result<PathBuf> {
+  let home_dir = dirs::home_dir().expect("unable to obtain user's home folder");
+  let app_data = home_dir.join("AppData");
+  let roaming = app_data.join("Roaming");
+  let microsoft = roaming.join("Microsoft");
+  let windows = microsoft.join("Windows");
+  let start_menu = windows.join("Start Menu");
+  let programs = start_menu.join("Programs");
+  let startup = programs.join("Startup");
+
+  if !startup.is_dir() {
+    create_dir_all(&startup)?;
+  }
+
+  Ok(startup)
+}
+
+fn get_startup_shortcut_file() -> Result<PathBuf> {
+  let parent = get_startup_dir()?;
+  Ok(parent.join("espanso.lnk"))
+}
+
+fn get_shortcut_target_file(shortcut_path: &Path) -> Result<PathBuf> {
+  let output = Command::new("powershell")
+            .arg("-c")
+            .arg("$sh = New-Object -ComObject WScript.Shell; $target = $sh.CreateShortcut($env:TARGET_FILE_PATH).TargetPath; echo $target")
+            .env("TARGET_FILE_PATH", shortcut_path.to_string_lossy().to_string())
+            .output()?;
+
+  if !output.status.success() {
+    return Err(ShortcutError::PowershellNonZeroExitCode.into());
+  }
+
+  let raw_path = String::from_utf8_lossy(&output.stdout);
+  let path = PathBuf::from(raw_path.trim().to_string());
+  Ok(path)
+}
+
+fn create_shortcut_target_file(shortcut_path: &Path, target_path: &Path, arguments: &str) -> Result<()> {
+  let output = Command::new("powershell")
+            .arg("-c")
+            .arg("$WshShell = New-Object -comObject WScript.Shell; $Shortcut = $WshShell.CreateShortcut($env:SHORTCUT_PATH); $Shortcut.TargetPath = $env:TARGET_PATH; $Shortcut.Arguments = $env:TARGET_ARGS; $Shortcut.Save()")
+            .env("SHORTCUT_PATH", shortcut_path.to_string_lossy().to_string())
+            .env("TARGET_PATH", target_path.to_string_lossy().to_string())
+            .env("TARGET_ARGS", arguments)
+            .output()?;
+
+  if !output.status.success() {
+    return Err(ShortcutError::PowershellNonZeroExitCode.into());
+  }
+
+  Ok(())
+}
+
+#[derive(Error, Debug)]
+pub enum ShortcutError {
+  #[error("powershell exit with non-zero code")]
+  PowershellNonZeroExitCode,
+}
diff --git a/espanso/src/logging/mod.rs b/espanso/src/logging/mod.rs
index 69ea0ff..826334a 100644
--- a/espanso/src/logging/mod.rs
+++ b/espanso/src/logging/mod.rs
@@ -121,6 +121,14 @@ macro_rules! info_println {
   }
 }
 
+#[macro_export]
+macro_rules! warn_eprintln {
+  ($($tts:tt)*) => {
+    eprintln!($($tts)*);
+    log::warn!($($tts)*);
+  }
+}
+
 #[macro_export]
 macro_rules! error_eprintln {
   ($($tts:tt)*) => {