- Uncertainty due to drift between now and the election - Uncertainty due to difference between last election poll and final vote share - Better prior by incorporating more past elections - Think about how to: - Inject error - Inject correlated error --- Not as good as gallup. State uncertainty higher than national. Should calculate republican error instead. Final error: National drift + state more uncertain than national + not as good as gallup error + idosyncratic state error later: error correlated across states